Case Study: Events, Ticketing, Tourism & Audience Engagement

Hua Hin Events — Event Discovery, Ticketing & Newsletter Platform

A complete cultural-events platform for Hua Hin, combining calendar-based discovery, bundle registration, ticketing and a visual newsletter system for repeat audience engagement.

Hua Hin Events — Event Discovery, Ticketing & Newsletter Platform

Industry

Events, Ticketing, Tourism & Audience Engagement

Tech Stack

Next.js, Tailwind CSS, SQLite, Newsletter Builder, reCAPTCHA

Timeline

2 months

The Challenge & Context

Connecting Event Discovery, Registration and Audience Marketing

The previous platform was slow and difficult to market through. Hua Hin Events needed reliable performance during event launches, an intuitive path from discovery to registration, and an internal newsletter tool that allowed the team to create polished campaigns without code.

Challenge visual

Website results

1 Jul 2026 – 30 Sept 2026

Google Search Console
Clicks from Google
198
Search impressions
2.3K

Organic Google Search, all queries.

Hua Hin Events — Event Discovery, Ticketing & Newsletter Platform · Google Search Console

1 Jul 2026 – 30 Sept 2026

Hua Hin Events — Event Discovery, Ticketing & Newsletter Platform: original Google Search Console report

The Solution

Key Features & Functional Outcomes

Solution feature 1

Calendar-Based Event Discovery

Interactive calendar paired with clear upcoming-event cards

Event and bundle pages surface dates, venues and pricing quickly

Fast responsive discovery for residents and visitors planning on mobile

Solution feature 2

A Visual Newsletter Builder for the Marketing Team

Block-based editor for headings, text, buttons and custom layouts

Preview, test-email and save tools built into the campaign workflow

Marketing staff can create responsive newsletters without writing code

Solution feature 3

Bundle Registration and Ticketing Workflows

Bundle registration captures contact details and multiple participants

Transparent pricing, savings and included-event information

Country-code support, reCAPTCHA and payment-proof upload for local operations

Success Metrics

Measurable Business Impact

92

Google Score

PageSpeed performance

Event → Registration

Conversion

Business Impact

Fast Next.js UX

Load Time

Technical speed

“We finally have a platform that matches the quality of our events. The newsletter tool alone has changed how we market; we can now send stunning updates in minutes that actually get people to show up.”

P

Patricius Franssen, CEO

Client Partner

What Is Holding Your Business Back?

A website that brings too few enquiries? Tools that do not work together? Too much time spent on manual tasks? Tell us what you want to improve, and we’ll help you explore the next step.

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